Course Information
SemesterCourse Unit CodeCourse Unit TitleT+P+LCreditNumber of ECTS CreditsLast Updated Date
-1HAL201Mass Communication3+0+03525.09.2024

 
Course Details
Language of Instruction Turkish
Level of Course Unit Associate Degree
Department / Program Public Relations
Type of Program Formal Education
Type of Course Unit Elective
Course Delivery Method Face To Face
Objectives of the Course The aim of this course is to learn the concept of mass and mass communication and its historical development process and to comprehend and analyze the mass communication system with the knowledge about the basic theoretical approaches in mass communication.
Course Content The content of this course is to explain the basic mass communication theories, to create a theoretical infrastructure in order to gain the ability to make evaluations about mass communication processes and to provide an understanding of mass communication processes through examples.
Course Methods and Techniques
Prerequisites and co-requisities None
Course Coordinator None
Name of Lecturers Instructor Elif ÜNALDI
Assistants None
Work Placement(s) No

Recommended or Required Reading
Resources İletişiminde Denetim Stratejileri, Özışık Matbaası, Ankara, 1994
Course Notes Theoretical lectures, research, reading and discussion
Exams Ara sınav, Kısa sınav, Final sınavı ve Ödev

Course Category
Social Sciences %20
Field %80

Planned Learning Activities and Teaching Methods
Activities are given in detail in the section of "Assessment Methods and Criteria" and "Workload Calculation"

Assessment Methods and Criteria
In-Term Studies Quantity Percentage
Mid-terms 1 % 40
Final examination 1 % 60
Total
2
% 100

 
ECTS Allocated Based on Student Workload
Activities Quantity Duration Total Work Load
Course Duration 15 3 45
Hours for off-the-c.r.stud 15 3 45
Mid-terms 1 30 30
Final examination 1 30 30
Total Work Load   Number of ECTS Credits 5 150

 
Course Learning Outcomes: Upon the successful completion of this course, students will be able to:
NoLearning Outcomes
1 Knows the mass, mass communication process and the characteristics of mass media.
2 Understands mass communication models and distinguishes them from other types of communication.
3 Explains mass communication theories and their historical development.
4 Knows mass communication theories and sees different perspectives and analyzes them in today's conditions.
5 By learning the theories, she develops her intellectual and academic skills as a communication student
6 It supports both professional development and strengthens the mentality.

 
Weekly Detailed Course Contents
WeekTopicsStudy MaterialsMaterials
1 Definition of concepts such as mass, mass communication Lecture notes, academic articles on the subject
2 Types of mass communication and basic functions of mass communication Lecture notes, academic articles on the subject
3 mass media models Lecture notes, academic articles on the subject
4 Explanation of mass media and communication concept Lecture notes, academic articles on the subject
5 Types of mass communication and their different aspects from interpersonal communication Lecture notes, academic articles on the subject
6 Mass communication theories and its historical development Lecture notes, academic articles on the subject
7 Mainstream communication theories; Chicago School Lecture notes, academic articles on the subject
8 Mainstream communication theories; Propaganda, Magic Bullet, Information Theory Lecture notes, academic articles on the subject
9 Mainstream communication theories; Cognitive Adjustment Theory, ABX Equilibrium and Mediated Communication Model Lecture notes, academic articles on the subject
10 Mainstream communication theories; Sociological and Technological Approaches Lecture notes, academic articles on the subject
11 Mainstream communication theories; Uses and Gratifications, Agenda Setting, Cultural Indicators and Cultivation Theory Lecture notes, academic articles on the subject
12 Critical Communication Theories; Frankfurt School Lecture notes, academic articles on the subject
13 Critical Communication Theories; Structuralism Lecture notes, academic articles on the subject
14 Critical Communication Theories; Cultural Studies Lecture notes, academic articles on the subject

 
Contribution of Learning Outcomes to Programme Outcomes
P1 P2 P3 P4 P5 P6 P7 P8 P9 P10
All 4 2 4 3 3 3 3 3 4 4
C1 3 1 5 4 1 2 3 3 3 5
C2 3 2 5 3 2 2 2 3 3 4
C3 4 3 3 2 3 3 1 3 3 5
C4 5 3 4 3 4 3 4 4 4 4
C5 5 2 4 3 4 3 5 4 5 5
C6 5 2 4 3 4 5 4 5 4 5

  bbb

  
  https://obs.gedik.edu.tr/oibs/bologna/progCourseDetails.aspx?curCourse=243059&lang=en